If you handle employment law, your clients often come to you at a critical moment—dealing with discrimination, wrongful termination, wage disputes, or other workplace issues.
They don’t have time to scroll endlessly or fill out long forms.
They need help. Fast.
At OppGen, a digital marketing agency, we help employment law firms grow their caseloads with legal marketing strategies that speak to urgency, trust, and clear action.
Whether you’re a solo attorney or part of a large employment law practice, we build effective marketing campaigns that:
Our goal?
To connect your firm with people who are actively seeking employment law expertise and are ready to hire.
Let us handle your marketing efforts so you can focus on your clients and your cases.
Book your free strategy session to see how we can help you grow your employment law practice.
People searching for an employment lawyer are often under stress: dealing with unfair treatment, harassment, or sudden job loss.
They’re not casually browsing. They need answers now.
Our digital marketing strategies make sure your firm:
We optimize your employment law firm’s website, ads, and listings to get your name in front of people who are actively searching for help before they call someone else.
Employment law is competitive, and every click counts.
A poorly run ad campaign can burn through your budget with nothing to show for it.
We focus on qualified leads, not just traffic.
Our advertising strategies connect you with people who:
This means higher marketing ROI, fewer dead-end leads, and more consultations with potential clients.
Generic lead-gen services don’t cut it for employment law.
We build custom strategies that fit your firm’s goals—and back everything with clear reporting.
With OppGen, you get:
We use data-backed digital strategies to connect your firm with people who need employment law help now.
Whether it’s discrimination, unpaid wages, or retaliation cases, our campaigns reach people actively searching for legal support through:
We focus on high-intent users, not casual clicks.
With real-time analytics, you’ll know:
We review and adjust your campaigns constantly, so your results improve month after month.
At OppGen, we don’t just help you get more traffic.
We help you get the right clients.
Our employment law marketing strategies are built to:
Getting someone to your site isn’t enough.
You need to keep them there and get them to act.
We create conversion-focused landing pages with:
Our pages are built to speak directly to users in urgent, stressful situations—and help them feel confident reaching out.
We offer a full suite of digital marketing solutions tailored for employment law firms.
Our job is to get your firm in front of the right people—individuals who are actively seeking legal help for issues like:
With the right strategy, you don’t just get more traffic. You get more signed clients.
Ranking for “employment lawyer near me” search results isn’t enough.
You need to rank for terms that show intent to hire—not just information-seeking.
Our SEO strategies focus on high-converting, location-based keywords like:
We handle everything in-house:
PPC is one of the fastest ways to generate leads—if you know what you’re doing.
We run paid ad campaigns across:
Our team manages your campaigns to make sure:
People spend hours scrolling each day.
We make sure your firm shows up where your future clients are looking—even if they don’t know they need you yet.
Our team builds paid campaigns on:
We use social and display ads to:
Bryant Legal LLC is a small law firm dedicated to helping clients with employment law issues in Columbus, Toledo, and across the state of Ohio.
The employment law attorneys at Bryant Legal wanted to increase their lead and client volume.
That’s why they worked with OppGen to create a digital marketing plan tailored to their needs.
OppGen developed a content and SEO strategy of optimizing low-funnel practice area pages for Columbus (their primary target area).
The OppGen team also improved their state-level employment law practice area pages to increase state-wide exposure, as well as topical and domain authority.
If you’re ready to:
OppGen is here to help your employment law firm grow.
We’ve worked with law firms across the country to build digital strategies that deliver real results, especially in complex legal areas like employment law.
Whether you want to rank higher on Google, improve your ad performance, or create landing pages that actually convert, we’re ready to build a plan that works for your firm.
Schedule your free strategy session today and talk about how we can elevate your employment law firm.