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Welcome to OppInsights

How Does Google Ads Generate Responsive Search Ads?
Google Ads

How Does Google Ads Generate Responsive Search Ads?

On August 31, 2021, Google announced that responsive search ads will be the only type of search ad that can...
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Best Practices for Digital Ad Specs in 2021
Channel Insights

Best Practices for Digital Ad Specs in 2021

When a prospect looks at an ad, they expect to see something that represents your brand. So when a prospect...
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OppGen Named a Top 30 Columbus Digital Marketing Agency
Press Release

OppGen Named a Top 30 Columbus Digital Marketing Agency

COLUMBUS, Ohio, September 1, 2021 — OppGen has been ranked as one of the Top 30 Columbus digital marketing agencies...
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How to Market Scalp Micropigmentation
Channel Insights Medical

How to Market Scalp Micropigmentation

Have you ever wondered how to market scalp micropigmentation? Because scalp micropigmentation is an incredibly niche service (with micropigmentation itself...
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What to Look for in a Personal Injury Law Firm Marketing Plan
Law

What to Look for in a Personal Injury Law Firm Marketing Plan

If you want your personal injury law firm to succeed as a business, you need to have a marketing plan...
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How Important Are Blogs to Legal SEO?
Law SEO

How Important Are Blogs to Legal SEO?

What is SEO and why does it matter for law firms and the legal industry? Search engine optimization, or SEO,...
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Clutch Lists OppGen Marketing as a Top PPC Management Company in Ohio for 2021
Bing Ads Google Ads Press Release

Clutch Lists OppGen Marketing as a Top PPC Management Company in Ohio for 2021

During the pandemic, the internet has brought a whole new market. Digital marketing became the norm for a successful company....
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How to Market Alternative Treatments for Plantar Fasciitis and Peripheral Neuropathy
Medical

How to Market Alternative Treatments for Plantar Fasciitis and Peripheral Neuropathy

Marketing alternative treatments for plantar fasciitis and peripheral neuropathy can be tricky if you don't know where to start. Perhaps...
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What is Lead Attribution?
Lead Generation

What is Lead Attribution?

Lead attribution is a marketing strategy that allows you to determine where and when a lead converts. You can track...
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15 Important Google Marketing Livestream 2021 Updates
Google Ads

15 Important Google Marketing Livestream 2021 Updates

On May 27, 2021, Google’s annual marketing livestream aired, and with it came a lot of promising updates for the...
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The Power of Paid Search for Peripheral Neuropathy
Google Ads Medical

The Power of Paid Search for Peripheral Neuropathy

Start with paid search marketing to get more peripheral neuropathy patients Here are some reasons why you should use paid...
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SEO Expectations for Personal Injury Law Firms
Law SEO

SEO Expectations for Personal Injury Law Firms

Search engine optimization, or SEO, is often misunderstood by those who don't work with it on a regular basis. It's...
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Medical Lead Follow Up Guide: How to Close 9x More Patients
Medical

Medical Lead Follow Up Guide: How to Close 9x More Patients

Why your clinic needs a medical lead follow up system You can't do it all by yourself There's a reason...
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Marketing for Personal Injury Law Firms: A Comprehensive Guide
Law

Marketing for Personal Injury Law Firms: A Comprehensive Guide

Table of Contents 1. Introduction: Who is This Guide for and What Does it Cover? 2. Paid Advertising vs. Brand...
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Why Use a Marketing Agency When You Pay a Shockwave Device Provider?
Medical

Why Use a Marketing Agency When You Pay a Shockwave Device Provider?

One of the most common questions we hear from certified clinicians who are considering our lead generation program is "Why...
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OppGen Recognized As A Top Digital Marketing Agency By DesignRush
Press Release

OppGen Recognized As A Top Digital Marketing Agency By DesignRush

OppGen Marketing has been recognized among the 10 best Digital Marketing Agencies In Columbus in 2021 by DesignRush Marketplace. DesignRush...
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What is a Holistic Digital Marketing Strategy and How Can It Help My Business?
Channel Insights

What is a Holistic Digital Marketing Strategy and How Can It Help My Business?

Have you ever asked yourself  - What is a Holistic Digital Marketing Strategy? The word holistic is thrown around a...
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Local Services Ads: Google Screened vs. Google Guaranteed
Google Ads

Local Services Ads: Google Screened vs. Google Guaranteed

What are local services ads? Local services ads are a relatively new advertising feature Google offers to specific industries and...
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How to Improve Your PI Law Firm’s Google Ads Quality Score
Google Ads Law

How to Improve Your PI Law Firm’s Google Ads Quality Score

Personal injury law is one of the most expensive and most competitive industries when it comes to the cost per...
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The Best 2021 Super Bowl LV Commercials, According to OppGen
Channel Insights

The Best 2021 Super Bowl LV Commercials, According to OppGen

Last year, we did a round-up of what OppGen thought were the best Super Bowl commercials. We've decided to continue...
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