{10/26} This Week In Medical Advertising
- TV Device Type in Google Ads – You can now access bid adjustments and reporting metrics for prospects streaming your practice’s YouTube ads on TV devices.
- Yelp Reviews for Increased Trust – A study by Nielsen reinforced online opinions from sites like Yelp rank higher for trust than other marketing channels.
- Facebook Vertical Video Ads – Facebook is now offering a new vertical video ad format which is designed to drive more engagement.