Providing Exceptional Digital Marketing Services for Personal Injury Lawyers

meeting with personal injury lawyer

OppGen provides a comprehensive suite of digital marketing services for personal injury lawyers. We specialize in helping your firm drive leads and generate better results with our tailored strategies and services.

Our team is experienced in helping personal injury lawyers maximize their online visibility and reach potential new clients. With OppGen’s internet marketing services, you can get the help you need to increase your visibility and generate better results.

Contact us now to learn more about how our personal injury marketing company can help your law firm grow.

What are the Benefits of Digital Marketing for Personal Injury Lawyers?

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Increased Visibility and Reach

Through our comprehensive digital marketing services, we can help ensure your firm is visible across all relevant platforms used by prospective clients searching for legal counsel. This will help increase your reach and provide more opportunities to convert leads into paying customers. 

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Enhanced Client Acquisition Rates

Did you know the legal industry is the most expensive PPC advertising segment on Google Ads (1) ? 

This is likely due to the cost per click (CPC) of personal injury ads. 

A single click on an ad in this practice area can cost personal injury firms hundreds of dollars. This means you want to make sure your ads target potential clients who need your services — not casual visitors to your website.

Our targeted approach helps you acquire more high-quality leads quickly and efficiently for highly competitive pay-per-click campaigns or organic search engine optimization efforts so you can focus on closing cases rather than chasing potential clients around the web.

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Cut Down Costs Without a Decrease in Quality Marketing Performance

By partnering with OppGen Marketing, you can cut down on marketing spend on costly third-party lead generation services while still maintaining a steady stream of quality leads coming in through our integrated digital marketing solutions designed specifically for personal injury lawyers like yourself.

How Do We Drive Results for Personal Injury Law Firms?

OppGen helps to transform your firm’s online presence. Our team of experts will help you develop a strategy to ensure that you reach the right audience and maximize your visibility. We’ll create content that is tailored to your audience and create campaigns that generate more leads and improved results. 

With OppGen, you can trust that your firm’s online presence will be transformed.

Analytical Insights 

We believe that data-driven decision-making is essential to success. That’s why we offer analytical insights that allow you to measure and track the performance of your campaigns. Our insights will help you understand what’s working and what isn’t, so that you can adjust your strategy accordingly and get the best possible results for your practice.

Targeted Lead Generation

At OppGen, we understand that getting the right leads is essential to growing your personal injury law practice. 

That’s why we offer a range of targeted lead generation services that help you identify and attract more clients. We use data-driven marketing strategies like SEO, content marketing, and paid advertising campaigns to ensure that you get the right leads for your practice.

personal injury lawyer meets with client

Conversion Optimization 

Once you have the right leads, it’s important to ensure that they convert. That’s why we offer conversion optimization services that help you maximize the success of your campaigns. Our team of experts will work with you to ensure that you’re getting the most out of your campaigns, and that your leads are converting into clients.

Effective Marketing Strategies for Personal Injury Attorneys

At OppGen, we use a range of proven internet strategies and techniques to ensure that your campaigns are successful and that you get the best results possible. We understand the complexities of the digital marketing world and have the expertise and experience to get you the best results for your business.

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SEO Services

Unlike other law firm marketing agencies and SEO companies, OppGen does more than drive traffic to your website. Our goal is to bring in new clients, which is why our search engine marketing strategy focuses on keyword intent.

It doesn’t matter if you’re ranking for a high number of keywords on many search engine results pages—if those keywords aren’t the ones potential personal injury clients use when searching for legal services, then you may be missing out on target clients.

We will work with you to create an SEO strategy that gets your website the visibility it needs on search results to bring in more leads.

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PPC Services

OppGen’s PPC advertising services will help you get your website noticed and generate leads quickly. Our experts have the expertise to create a comprehensive PPC strategy that will get you the results you need. With our PPC services, you’ll be able to get noticed and get more leads, faster.

PPC platforms include:

  • Google Ads
  • Microsoft Ads (formerly Bing Ads)
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Social Media Advertising and Display Advertising

OppGen also offers social media advertising and display advertising services. Our experts will work with you to create a tailored strategy that gets your website noticed and brings in more leads. We’ll create an effective social media and display advertising campaign that will get your law firm’s website the visibility it needs to generate more leads.

Social media platforms include:

  • Facebook Ads
  • Instagram
  • LinkedIn
  • Twitter
  • And more!

Personal Injury Lawyer Marketing Success Stories


Unhappy with their former online marketing company, GBM Law reached out to OppGen to see if a customized personal injury law firm marketing plan could help their law firm grow. 

OppGen’s marketing tactics involved implementing a personal injury SEO program as well as paid search advertising (PPC) campaigns for personal injury. Our marketing efforts included a structural overhaul of their PPC campaign, a custom personal injury attorney website and landing pages, and ongoing content creation utilizing SEO best practices.

GBM Law saw a 273% increase in leads, a 54% decrease in cost per lead, and a 40% increase in the total number of cases opened.


  • 273% increase in leads compared to 2018
  • 54% decrease in cost per lead
  • 40% increase in the total number of cases opened

Ready to Reach More Personal Injury Clients? Contact Us Today

OppGen Marketing is a digital marketing agency that helps personal injury attorneys reach more clients and open more personal injury cases.

To market your personal injury practice and get in front of potential clients, contact OppGen today to request more information about our legal digital marketing strategies and services.


1. Wordstream

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