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OppGen Marketing
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RECENT ARTICLES
Welcome to OppInsights
SEO
Is AI Content Bad for SEO?
By
OppGen
/ August 21, 2024
Have your website's search engine rankings tanked since you switched to using AI-generated content? You're not alone. Thousands of AI...
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Channel Insights
Customer Acquisition Cost in Digital Marketing is Rising
By
OppGen
/ June 27, 2024
Customer acquisition costs in digital marketing are on the rise. And they aren't cooling off. Digital marketing acquisition costs have...
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Channel Insights
Generative AI in Marketing: 6 Ways to Level Up Your Results
By
OppGen
/ June 11, 2024
Generative AI is revolutionizing the marketing world. It’s also empowering businesses and agencies with tools for all types of content...
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Google Ads
Navigating the Shift: Digital Marketing Strategies in a Post-Cookie World
By
OppGen
/ May 13, 2024
The digital advertising and marketing landscape is changing—in a big way. As privacy concerns prompt the phasing out of third-party...
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Paid Search
How AI is Changing Advertising and Marketing
By
OppGen
/ May 13, 2024
Have you ever noticed how ads seem to know exactly what you like? Well, that’s in part thanks to...
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Google Ads
Paid Search
10 Must-Ask Questions To Interview A Potential Google Ads Agency in 2024
By
OppGen
/ April 15, 2024
When venturing into digital marketing, selecting the right Google Ads agency can be a game-changer for your business. Currently, Google...
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Tags:
Google Ads
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google ads agency
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google adwords
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ppc marketing
Google Ads
Paid Search
Hiring the Best PPC Agency in 2024 | A Complete Guide
By
OppGen
/ February 20, 2024
Partnering with the right PPC agency can be a game-changer for businesses that want to maximize their digital advertising ROI. ...
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Tags:
paid search marketing
,
PPC agency
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PPC campaigns
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PPC marketing agency
Paid Search
2024 PPC Trends: Strategies You Cannot Avoid
By
OppGen
/ January 18, 2024
As we dive deeper into 2024, understanding and executing on the latest PPC trends becomes crucial for PPC marketers aiming...
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Tags:
Paid Search
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PPC
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PPC Trends
Law
The Complete Guide to Paid Search for Personal Injury Law Firms
By
OppGen
/ December 28, 2023
If you own a personal injury law firm, you know generating leads and driving traffic to your website is critical...
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Tags:
law firm marketing
,
Paid Search
Medical
Chiropractic Marketing: 5 Ways To Do It Better
By
OppGen
/ December 19, 2023
Are you struggling to grow your chiropractic marketing strategies? With the level of competition in the market, it can be...
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Tags:
chiropractic clinic
,
medical practice
Weight Loss
The Ultimate Weight Loss Marketing Playbook
By
OppGen
/ May 4, 2023
According to the 2017–2018 National Health and Nutrition Examination Survey (NHANES) from the U.S. Centers for Disease Control and Prevention,...
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Facebook
Weight Loss
7 Tips for Creating Weight Loss Facebook Ads That Work
By
OppGen
/ May 3, 2023
Read More
Law
Personal Injury Lawyer Marketing: The Complete Guide
By
OppGen
/ March 30, 2023
Personal Injury Lawyer Marketing: High Costs and Cutthroat Competition It is no secret that in terms of marketing, personal injury...
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Law
30+ Personal Injury Blog Topics That Will Help Future Clients
By
OppGen
/ March 20, 2023
One of the greatest assets a lawyer in any area of practice can provide is legal advice. This advice helps...
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Law
Social Media Marketing for Attorneys
By
OppGen
/ July 7, 2022
Law firms struggle to find the right social media marketing strategy to help them expand their reach online and hit...
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Law
Video Marketing for Lawyers: The Complete Guide
By
OppGen
/ June 24, 2022
Video Marketing for Lawyers: What You Should Know Video marketing for lawyers has become a critical component to firms' marketing...
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Tags:
law firm marketing
,
legal marketing
,
video marketing for attorneys
,
video marketing for lawyers
Google Ads
Clutch Names OppGen Marketing a Top PPC Firm in Ohio for 2022
By
OppGen
/ June 15, 2022
The advertising game has really changed throughout the year. From traditional to digital, the industry is constantly changing and evolving...
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Law
Determining The Average Cost Per Case Sign Up In Your Local Market
By
OppGen
/ May 31, 2022
Read More
Law
SEO
SEO for Personal Injury Attorneys and Law Firms
By
OppGen
/ May 5, 2022
Read More
Law
SEO
SEO and Content Marketing for Law Firms
By
OppGen
/ April 28, 2022
SEO and Content Marketing for Law Firms SEO and content marketing for law firms are two critical components of successful...
Read More
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