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OppGen Marketing
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Page 8
RECENT ARTICLES
Welcome to OppInsights
Facebook
Medical
11/2 – This Week In Medical Advertising
By
OppGen
/ November 2, 2018
{11/2} This Week In Medical Advertising Facebook Ad Set Testing – We recommend testing both ad creative and ad targeting...
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Channel Insights
Google Ads
Medical
10/26 – This Week In Medical Advertising
By
OppGen
/ October 26, 2018
{10/26} This Week In Medical Advertising TV Device Type in Google Ads – You can now access bid adjustments and...
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Google Ads
Homebuilding
YouTube
TV Device Bidding Now Available in Google Ads for YouTube Ads
By
OppGen
/ October 24, 2018
TV device type bidding and reporting now available in Google Ads for YouTube ads. Raise your hand if you've cut...
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Newsletter
Monthly Newsletter – October 2018
By
OppGen
/ October 22, 2018
Reach Leads In The Consideration Phase With Quora Ads Any time you research something on Google - whether it’s restaurant...
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Channel Insights
Google Ads
Medical
10/19 – This Week In Medical Advertising
By
OppGen
/ October 19, 2018
{10/19} This Week In Medical Advertising HTML5 Ads – Animated HTML5 ads provide enhanced engagement and brand recall. Google...
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Google Ads
Medical
10/8 – This Week In Medical Advertising
By
OppGen
/ October 10, 2018
{10/8} This Week In Medical Advertising Google Ads Update – New responsive banner display ads for medical practices. YouTube...
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Google Ads
Medical
Google Responsive Display Ads for Medical Practices
By
OppGen
/ October 3, 2018
New responsive banner display ads for medical practices. Per Google, "Responsive display ads (RDA) combine your creativity with the power...
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Google Ads
Google Rolling Out All-New YouTube Ad Extensions
By
OppGen
/ October 2, 2018
Google to launch all-new YouTube ad extensions As Google continues their focus on user action across their ad platforms, the...
Read More
Newsletter
Monthly Newsletter – September 2018
By
OppGen
/ September 21, 2018
Which Platform Is Right For Your Business: Google Ads or Display 360? Determining the right paid search platform for your...
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Newsletter
Monthly Newsletter – August 2018
By
OppGen
/ August 16, 2018
How To Get The Most From Those High LinkedIn CPCs It’s a well known fact that LinkedIn has some of...
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Newsletter
Monthly Newsletter – July 2018
By
OppGen
/ July 27, 2018
Google AdWords Is Now Google Ads Google is going through more rebranding, this time with the name of their infamous...
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Newsletter
Monthly Newsletter – June 2018
By
OppGen
/ June 18, 2018
FREE RESOURCE: Digital Lead Sales Follow-up Guide We’ve worked diligently on putting together a comprehensive new white paper, and we’re...
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Channel Insights
Facebook Privacy Fallout
By
OppGen
/ June 12, 2018
Most people have heard about the recent Facebook/Cambridge Analytica scandal by now and are wondering about the fallout from the...
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Newsletter
Monthly Newsletter – May 2018
By
OppGen
/ May 17, 2018
Responding to Reviews...The Secret to Better Conversion Rates? After a 16 month study from gathered search-engine marketing data, digital marketing...
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Newsletter
Monthly Newsletter – April 2018
By
OppGen
/ April 16, 2018
Facebook to Remove Reach Estimates for Custom Audiences Due to recent privacy vulnerabilities discovered in its Custom Audience feature, Facebook...
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Newsletter
Monthly Newsletter – March 2018
By
OppGen
/ April 16, 2018
Yelp Ads Fail to Deliver As specialists within the local medical segment, we're always interested in reaching patients looking to connect...
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Newsletter
Monthly Newsletter – February 2018
By
OppGen
/ February 19, 2018
As part of our optimization process, we continuously evaluate demographic data for our campaigns. A recent report stated that Facebook...
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Newsletter
Monthly Newsletter – January 2018
By
OppGen
/ February 19, 2018
We hope you enjoyed the holiday season, and your New Year is off to a great start! It’s an exciting...
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Newsletter
DiscoverOpp Newsletter – December 2017
By
OppGen
/ December 13, 2017
This holiday season is the perfect time of year to let you know how much we appreciate your business. We...
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Newsletter
DiscoverOpp Newsletter – August 2017
By
OppGen
/ August 1, 2017
Google Drops Instant Search Google’s Instant Search is what brings up suggestions from past searches and attempts to guess where...
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