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RECENT ARTICLES

Welcome to OppInsights

Google Rolling Out All-New YouTube Ad Extensions
Google Ads

Google Rolling Out All-New YouTube Ad Extensions

Google to launch all-new YouTube ad extensions As Google continues their focus on user action across their ad platforms, the...
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Monthly Newsletter – September 2018
Newsletter

Monthly Newsletter – September 2018

Which Platform Is Right For Your Business: Google Ads or Display 360? Determining the right paid search platform for your...
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Monthly Newsletter – August 2018
Newsletter

Monthly Newsletter – August 2018

How To Get The Most From Those High LinkedIn CPCs It’s a well known fact that LinkedIn has some of...
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Monthly Newsletter – July 2018
Newsletter

Monthly Newsletter – July 2018

Google AdWords Is Now Google Ads Google is going through more rebranding, this time with the name of their infamous...
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Monthly Newsletter – June 2018
Newsletter

Monthly Newsletter – June 2018

FREE RESOURCE: Digital Lead Sales Follow-up Guide We’ve worked diligently on putting together a comprehensive new white paper, and we’re...
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Facebook Privacy Fallout
Channel Insights

Facebook Privacy Fallout

Most people have heard about the recent Facebook/Cambridge Analytica scandal by now and are wondering about the fallout from the...
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Monthly Newsletter – May 2018
Newsletter

Monthly Newsletter – May 2018

Responding to Reviews...The Secret to Better Conversion Rates? After a 16 month study from gathered search-engine marketing data, digital marketing...
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Monthly Newsletter – April 2018
Newsletter

Monthly Newsletter – April 2018

Facebook to Remove Reach Estimates for Custom Audiences Due to recent privacy vulnerabilities discovered in its Custom Audience feature, Facebook...
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Monthly Newsletter – March 2018
Newsletter

Monthly Newsletter – March 2018

Yelp Ads Fail to Deliver As specialists within the local medical segment, we're always interested in reaching patients looking to connect...
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Monthly Newsletter – February 2018
Newsletter

Monthly Newsletter – February 2018

As part of our optimization process, we continuously evaluate demographic data for our campaigns. A recent report stated that Facebook...
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Monthly Newsletter – January 2018
Newsletter

Monthly Newsletter – January 2018

We hope you enjoyed the holiday season, and your New Year is off to a great start! It’s an exciting...
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DiscoverOpp Newsletter – December 2017
Newsletter

DiscoverOpp Newsletter – December 2017

This holiday season is the perfect time of year to let you know how much we appreciate your business. We...
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DiscoverOpp Newsletter – August 2017
Newsletter

DiscoverOpp Newsletter – August 2017

Google Drops Instant Search Google’s Instant Search is what brings up suggestions from past searches and attempts to guess where...
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